Free tool
Check your message length, encoding and how many SMS segments you'll be billed for — before you hit send.
Characters
0
Encoding
GSM-7
160/153 per segment
Segments
0
160 chars left in this segment
Cost per recipient
₹0.00
at ₹0.80/SMS segment
A plain-English SMS (GSM-7 encoding) fits 160 characters in one segment. Go longer and the message splits into segments of 153 characters each. Messages with Hindi, regional scripts, emoji or the ₹ symbol switch to Unicode, where one segment holds just 70 characters (67 when multi-segment). You're billed per segment, so a 200-character Unicode message costs 3 segments.
Pro tip: keep OTPs and alerts under 160 GSM characters, write ₹ as "Rs", and skip emoji in bulk campaigns to keep every message at single-segment cost.
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